As senior vice president of sales and marketing at ITC, Becky Schroeder oversees the company's growth through marketing and drives the overall marketing strategy for the company and its products. She is passionate about marketing and helping agencies apply this business discipline to their businesses. Becky's philosophy is that everything is marketing and that building relationships in business starts with providing value up front.
January 18th, 2019 | Season 2 | 40 mins 55 secs
Becky and Laird talk about the traits of successful independent insurance agents. Also, it's been one year of Insurance Happy Hour, and we share some of our favorite episodes from the first year.
January 11th, 2019 | Season 2 | 39 mins 28 secs
Loss ratio is one of the most important metrics for insurance carriers. Becky and Laird talk about the loss ratio from the third quarter of 2018 for insuretech startup Root specifically and this critical metric in general. Plus, Laird gets on his soapbox about lazy insurance agents, and Becky has a confession.
January 4th, 2019 | Season 2 | 42 mins 13 secs
Does convenience matter as much as some think it does in the insurance customer experience? Becky and Laird discuss convenience versus quality. Plus, a new year, a new password. And, Laird had an unexpected event this week.
December 28th, 2018 | Season 2 | 35 mins 39 secs
lemonade, roboagent commercial, state farm, technology
State Farm released a commercial that many said was a jab at Lemonade. Laird and Becky talk about the commercial and how bots can help improve the customer experience, but we still need people in the insurance industry. Plus, we talk about New Years and one of Becky's pet peeves.
December 21st, 2018 | Season 2 | 43 mins 58 secs
customer experience, holiday shopping, insurance, online shopping, toys r us
We discuss a study of the insurance shopping experience and how the industry can and should provide a better experience to consumers. Plus, we talk Toys "R" Us and holiday shopping.
December 14th, 2018 | Season 2 | 38 mins 16 secs
ai, data, technology predictions
We discuss the technology predictions Gartner made for the next five years. Plus, where we do our best thinking.
December 7th, 2018 | Season 2 | 46 mins 56 secs
applied systems, assurance systems, google, insurance, insuretech, itc
Welcome to season 2 of Insurance Happy Hour! In the first episode of our second season, Becky and Laird talk about some of the big industry news from the last couple months. Plus, what we've been up to the last couple months.
October 19th, 2018 | Season 1 | 37 mins 15 secs
Special guest Justin Costa is back in our second episode from InsureTech Connect! We talk to him about his take on this industry event and revisit a previous topic on people as brands.
October 12th, 2018 | Season 1 | 34 mins 16 secs
insuretech, insuretech connect
On the road at InsureTech Connect 2018 in Las Vegas. We discuss the conference, insuretech trends, and our takeaways from this massive industry event.
September 28th, 2018 | Season 1 | 34 mins 8 secs
disasters, hurricanes, insurance agents
Disasters are a great time for insurance agents to show their value by helping their clients. We talk about how agents can do that. Also, we talk about how the insurance industry is great for a long-term career.
August 31st, 2018 | Season 1 | 54 mins 37 secs
Millennials will eclipse the baby boomers as the largest living generation. The insurance industry needs to start changing to meet the needs of this group. In this second part, we discuss the key findings of the white paper from Cake & Arrow on values and priorities of millennials.
August 24th, 2018 | Season 1 | 40 mins 24 secs
Millennials will eclipse the baby boomers as the largest living generation. The insurance industry needs to start changing to meet the needs of this group. In the first episode of two about millennials and insurance, we discuss millennial myths and how the industry communicates with the generation.
August 17th, 2018 | Season 1 | 32 mins 55 secs
brand, branding, marketing, personal brand
Can a person be a brand? We have opinions. In other #InsuranceHappyHour news, we're now on Spotify!
August 10th, 2018 | Season 1 | 39 mins 24 secs
When you submit your DNA to a genetic-testing company, should the data remain private? Or, should those companies be allowed to share your data with insurance companies, employers or government agencies?
August 3rd, 2018 | Season 1 | 39 mins 24 secs
Sixty-two percent of agencies are concerned or very concerned about cybersecurity. In this episode, we talk about the cybersecurity portion of the Insurance Digital Transformation survey. Plus, we discuss the top insurance brands according to YouGov's rankings, and Laird has a bone to pick with Becky.
July 13th, 2018 | Season 1 | 41 mins 8 secs
insurance, insurance technology, technology
According to a recent survey, 95 percent of agents see technology as important or very important to their success. In this episode, we unpack some of the findings of the Insurance Digital Transformation survey. Plus, we talk more about 'find your passion' as career advice.